Selamat Designs
Optimistic, sustainable California style, from our family to yours.

Florence Broadhurst x Selamat

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florence broadhurst x selamat collection

A capsule collection inspired by the famed 20th Century Australian style maven who lived her life through Fearless Design—an avant-garde expression of creativity that is always innovative and unexpected, and never relies on the status quo.

 
 
 
 
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 Selamat has created an editorial collection of furniture, lighting and accessories inspired by Florence Broadhurst, the famed 20th century Australian wallpaper and textile designer, fearless globetrotter and iconic style maven.

In a time that embraced color block and minimalist design, Broadhurst launched a daring venture— a luxury, hand-printed wallpaper business filled with striking geometric prints, bright chinoiserie themes, and oversized nature-inspired motifs. Her bold designs defined a new look that was outrageous and unexpected, and her archive of over 500 prints remain as vibrant and desirable today as they were in the late 1060's and '70s.

A selection of Broadhurst's most iconic designs are reimagined and interpreted by Selamat as carved furniture, hardware, lighting and sculpture, rekindling the timeless influence of her patterns in the world of home decor.